A marketing primer for Indians

Are you currently interested in marketing products? Then this primer is for you. You may enjoy marketing products that customers are already interested in. You may have done your homework and identified the need for a product. Marketing a product in which there customer interest is fine, but where is the challenge? The real challenge … Continue reading A marketing primer for Indians

A desi take on corporate English

Do you use any of the terms below? I know I use many of them, but  I thought it would be fun to poke fun at the way we talk and write in a professional environment. Business casual: Explain this to me please. A collared shirt is "casual". Now, add a man with a stick … Continue reading A desi take on corporate English

Facile technology for warding off the evil-eye: inexpensive “nazar suraksha”

Abstract: The "evil-eye" better known as nazar is a severely detrimental energy field that impacts the well-being of individuals in South Asia. Previously, others have demonstrated the effectiveness of the evil-eye deterring pendant known as Nazar Suraksha Kawach which works by interfering the dangerous frequencies of the evil-eye. However, this is inadequate since the protective … Continue reading Facile technology for warding off the evil-eye: inexpensive “nazar suraksha”

How to tip desi-style – a guide to the “baksheesh”

Pappu Patligali was seated with his friends at at a table in the A.C. section of New Aroma Restaurant located just off of National Highway 6. He was visiting India during semester break and he had a few days to enjoy with friends and family before heading back to the US to finish up his … Continue reading How to tip desi-style – a guide to the “baksheesh”

How to write your own biography in Wikipedia. From the renowned author of “Deconstructing Quantum Sufi-Yoga”

Last night, the benevolent god mahi-mahi came to me in a vision and instructed me in a mix of Urdu-sounding Hindi, Hindi-sounding Urdu, Klingon, and C++ to form the Khudbakhud Uttarvedantic Wikipedia Society, a charitable organization exempt from US federal income tax under section 501(c)(3). As you know, articles in the online encyclopedia Wikipedia are … Continue reading How to write your own biography in Wikipedia. From the renowned author of “Deconstructing Quantum Sufi-Yoga”

How to talk with an Indian accent

Having spent many years in the US, I have often been told that I speak "without an accent." Of course it is impossible to speak without any accent.  For example, broadly we can say that some people have American, British, or Indian accents which can be further divided into regional accents like Bostonian, Cockney, or received … Continue reading How to talk with an Indian accent

A review of a pre-globalization society as determined from Maine Pyar Kiya

Civilized cultures existed in pre-Columbian Mesoamerica. Similarly, intelligent life-forms existed in South Asia before the proliferation of cable television, cineplexes, shopping centers, cell phones, and the Internet. Using the cultural keystone Maine Pyar Kiya, I have attempted to painstakingly piece together details about the life of the "common person" as he or she lived in … Continue reading A review of a pre-globalization society as determined from Maine Pyar Kiya

How to get a bank loan in India

Or how to forge your own signature. Our NRI friend Pappu Patligali recently applied for a personal loan from a local bank. He was planning on applying to one of the swank new privately-operated banks, but was advised not to by his elderly patients. "All our lives we have only transacted with the Tropical Bank … Continue reading How to get a bank loan in India

How to make medical decisions based on Bollywood movies

A few days ago, I wrote a short medical article on how Bollywood was an excellent source of information on how to treat bullet wounds. Based on the excellent feedback I received, I decided to search for a suitable venue for publication in a scholarly medical journal. Physicians and life scientists generally use PubMed, a … Continue reading How to make medical decisions based on Bollywood movies

How to kill small animals for no good reason

The dissection. I stared in resignation at the pouch-like underbelly that contained all of the entrails of Rana, the unfortunate amphibian in front of me. It looked so fresh. No matter. Best to get this over with as soon as possible. Singh Sir had a zero-tolerance policy towards miscreants in his class and the orders … Continue reading How to kill small animals for no good reason